MK.IO Platform - MediaKind

MK.IO Platform

User experience

Client interface

• Fully customizable client SDK
• Pre-integrated video player with seamless playback
• Simple playback control API
• 100% interoperability across devices
• White label or build your own applications

User engagement features

• Enhanced experiences with stats, scores, and recommendations
• Personalized user interfaces and video playback
• Cross-device support
• Continuous testing and validation

Supports a variety of consumer devices

• Mobile devices: iOS, Android, Apple Vision Pro
• Connected TV (CTV) platforms: Tizen, WebOS, VIDAA, Android TV, Apple TV, Chromecast, AirPlay, Amazon Fire TV, Roku
• Desktop & web browsers: Chrome, Firefox, Safari, Edge
• Game consoles: Xbox, PlayStation
• Other devices: HDMI-connected devices (support can be disabled based on entitlements), Custom enterprise and operator-specific devices through SDK integrations

Monetization

Business models

• Subscription-based models
• Pay-per-view (PPV)
• Freemium and teaser-based access
• Audience and offer segmentation
  • Create offers tailored to specific user segments
  • Enable complex packages and entitlements
  • Dynamic entitlement management (e.g., teaser content, live previews)
• Monetization by country or region
• Custom packages (e.g., US-only vs. APAC-only content)
• Billing options and device-specific restrictions
• Payment and subscription management
• User registration and account management
• Subscription and pricing definition
• Revenue collection, tax handling, refunds, and cancellations

Entitlement features

• Dynamic entitlement engine
• Geo-blocking, concurrency control, VPN detection
• Configurable offers based on device, location, and content type DFXP for HSS, SMPTE-TT for DASH

Ad monetization

Ad insertion and management

• Dynamic ad insertion (DAI)
• Anti-ad-skipping features
• Ad verification
• Creative management with fallback ads
• Ad inventory management
• Advanced ad placement in specific screen zones
• Integrated ad targeting workflows
• Ad formats
  • Programmatic guaranteed ads
  • Direct sale ads
  • All major ad formats and ad exchanges
• Advanced advertising techniques
  • Virtual advertising with contextual targeting
  • Interactive advertising for viewer engagement
  • Personalized promotional messages

Streaming

See the MK.IO specifications.

Adv. streaming features

• Live video
  • Low streaming latency (below pay-TV standards)
  • Centralized event scheduling via UX or API
  • Multiple angles and views for events
  • Syncing across devices in the same location
  • Seamless transitions
  • Seamless ad and blackout insertions
  • Real-time switching between live and VOD
• VOD (video on demand)
  • All resolutions supported (HD, UHD, HDR)
  • Multiple language support and subtitles
  • Metadata normalization during ingest
  • Parallel ingest for large content libraries
  • Blackout management
    • Country, region, or even zip-code specific blackouts
    • Content replacement in blackout areas
    • Compliance with regional broadcasting rights

Revenue protection

Content security

• Multi-DRM support (FairPlay, PlayReady, Widevine)
• Secure token-based access management (JWT, SWT)
• AES-128 encryption for content protection
• Account and playback security
• Playback concurrency blocking
• Device playback termination
• Identity theft prevention and anti-DoS protection
• Watermarking and forensics
  • Event-based forensic watermarking for premium events
  • Advanced token restriction and license management
  • Key management via OpenID Connect